Omnes Capital took part in a €4 million fundraising round of portuguese startup 360imprimir

With 360imprimir, Omnes Capital had made its first investment in a Portuguese startup. The European key player in private equity and infrastructure joined the €4 million financing round alongside the local VC firm Pathena. The funds raised will mainly be used to accelerate the startup’s international expansion and to further enrich the product offering.

Paris, 24 April 2017

360imprimir is a one-stop-shop of marketing goods and services (leaflets, cards, large format, etc.) for companies based in Spain and Portugal, as well as in Brazil and Mexico.

360imprimir was founded in Lisbon in 2013 by six young entrepreneurs. The fabless company primarily targets micro-businesses, i.e. businesses with less than 10 employees. Although fragmented, the market has tremendous potential: according to Suntrust Robinson Humphrey, it represents 30Bn$ in the US, Canada and Europe combined, and includes c.60M businesses.

360imprimir offers on its online selling platform both physical and digital marketing products with a high level of customization. The startup differentiates itself with a strong outsourcing culture – from the production to the customer service – that allows a great scalability of its model. Indeed, 360imprimir has already a presence in Portugal, Spain, Brazil and Mexico.

Less than two years after its launch and with only €250,000 in funding from Shilling Capital, 360imprimir reached € 6 million of sales in 2016, a growth close to 300% over 2015. It has currently more than 120 employees. In three years, printing began to serve more than 200,000 customers and entered four markets. A fast-growing pace that is supported by its commitment to automation and a constant attention to quality control.

“Its B2B production marketplace creates an asset-light business model, enabling to efficiently operate in mid-size or sparse countries. 360imprimir has already achieved impressive growth and margins in a very competitive sector”, François-Xavier Dedde, Principal at Omnes Capital, said. “We have been also very impressed by the excellence of the team. They are pursuing their aggressive growth strategy brilliantly while maintaining a very low cash burn rate. It is not a wonder that they are taking the lead in Iberia, and will soon do in Latin America!”

The €4 million financing round will indeed contribute to accelerate 360imprimir’s international expansion, especially in Brazil and Mexico, and to further improve the offer. The startup aims to launch new product categories and develop its platform on mobile devices. It will be supported by new hirings and investments in branding and marketing.